Using Offer Groups allows smart redireting where traffic failed the the fraud checks and Clickshield will automatically select the most appropriate Offer / Redirect URL.
Offer Groups are accessed through the menu > Offer > Offer Group
Each Offer has a priority that can be changed by drag and drop in the Interface. The higher the offer in the ranking the higher priority in which Clickshield attempts to send rejected traffic from another offer to send this. If the next offer also does not allow this type offer traffic Clickshield automatically continues until it find a suitable offer.
E.g. Offer 1 has the highest priority and has a check to not allow VPN traffic. Clickshield will then attempt to send this Click to Offer 2. If Offer 2 also does not allow VPN traffic it will continue to Offer 3 and so on. If none of the offers inside the same Offer Group allow VPN Clicks Clickshield will use the Global Fallback URL defined on the integration.
Illustration of Redirect Logic:
We also allow to define the Redirect URL and Fallback URL on Tracking URL Level. This is done by adding the parameter &redirect_url / &fallback_url to the tracking URL. Once added Clickshield will use the defined URL parameters.
NOTE: URL Redirect / Fallback parameters can only be used on Integration Level and if the Offer is not specifically already defined with a URL parameter inside the User Interface. Already defined Redirect / Fallback URLs inside the User Interface are not overwritten by an external parameter.