Rejected Clicks can be sent to custom Fallback URLs defined on Parameter Level. This can be set either by the Network / Advertiser or also by the person sending the publisher.
This is particular useful for publishers that want to monetize rejected clicks with other offers.
Clickshield Parameter &fallback_url=https://yahoo.com
Important Note When using parameters in the fallback URL it has mandatory to use a URL encoded URL as otherwise parameter wont be passed correctly. To generate an encoded URL please visit URL Encoder Website here.
Example Link:
https://hasoffers.24metrics.de/aff_c?offer_id=41&aff_id=4&block=true&fallback_url=http://yahoo.com
URL Encoding for Parameters
Redirect URL https://example.com/?sub_id=123&custom_param=abc
URL Encoded
fallback_url=https%3A%2F%2Fexample.com%2F%3Fsub_id%3D123%26custom_param%3Dabc