AdSecurity Tracking 360 Activation

Modified on Mon, 29 Jan 2024 at 12:55 PM

NOTE: due to the constand additional features, the content in this page might not be updated in real time.


How to use 24Metrics AdSecurity Tracking 360 feature?

Say goodbye to all the different platforms you are using and migrate to AdSecurity in order to have all the tools you need under one roof. Set up Offers and Publishers, generate tracking links, optimize traffic and targeting, screen clicks and conversion for fraud. And of course, fire pixels only for valid conversions.


There are a few main steps in order to get the offers running:

  1. Create an AdSecurity Tracking 360 Integration
  2. Create one or more Advertisers
  3. Create an Offer (offers are always connected to an Advertiser)
  4. Create a PublisherP
  5. Define Targeting an/or Fraud filters for your Offer/s
  6. Generate a Tracking Link for your Publisher

 


How create an AdSecurity Tracking 360 Integration:

In order to activate the tracking, you will need to create a dedicated Integration.


  • Go to Integrations and click on +New Integration
  • Select AdSecurity Platform icon
  • Click on Save and Proceed to set up the basics.




Click Settings

  • Define Global Fallback URL for rejected click (when fraud screening is active)
  • Click Save and continue with Conversions set up
Note: for testing purposes, it is not necessary to set up a custom domain as we already provide one by default.





Conversions settings:


  • Define Postback Parameters with additional extra parameters if necessary







2. Custom domain setup and Fingerprinting


  • Go to Domain Setup TAB in your Tracking Integrtion
  • Click on:  + Add a Tracking Domain
  • Define the subdomain and the domain you'll be using, for example:  tracking.mydomain.com
  • Select and activate fingerprinting by switching on the option:  Activate JS Checks
  • Copy the CNAME values to be implemented on your domain side (DNS Records Settings)
  • Finally, click on Add Domain button to save the settings.





 





4. How to activate Fraud Screening?

  • Go to the Filters/Targeting menu , select your AdSecurity Tracking 360 Integration and define the different Global filters (rules) you want to use with your offers.
  • You may also create Custom Filter Groups for specific offers only from the same page.
  • From the Offer page, go to Fraud Detection TAB and select the Filter Group you want to apply to your offer.





INFO:
Please contact your Account Manager at 24Metrics AdSecurity Platform and ask for free support with the setup and the training during the Beta Testing period.


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