Targeting

Modified on Wed, 16 Aug 2023 at 10:01 PM

24Metrics AdSecurity plarform offer the possiblity to create various targeting rules to be applied selectively on specific offers.

In order to apply a specific targeting to an offer, first, you need to create a Targeting Group containing all the specs.


A targeting group can be created in two ways:

  • by accessing Targeting section from the main menu
  • directly from the Offer settings, Targeting TAB


In both situation, in order to create a new Targeting Group, click on + New Targeting Group button:


On the next page, select the targeting option you want to include or exclude.

The targeting options are:

  • Geo targeting by Country and City
  • Language
  • Device targeting by Tyoe, OS and Browser
  • IP targeting based on exact IP address or IP Range


NOTE: The targeting groups can be created exclusively for clicks, conversions or impressions





Once created, remeber to activate the desiderd Targeting Group for the selected offer:


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